In order to get feedback you can actually use to build a better product, you need to know the right questions to ask, and the right answers to look for.
Simply asking your users how they like your product is a waste of time because it will always get the same response.
User testing is the only way to know how people are interacting with your product. One simple test can reveal almost 100% of the problems that are slowing your sales, sign ups, and retention rates. Imagine I showed you two layouts for a pricing page and asked you to tell me which one would produce […]
Positive user experiences lead to increased word of mouth, higher engagement rates and faster growth. The problem is, bad user experiences have the opposite effect.
Most UX mistakes can be easily fixed. All it requires is a bit of time to make yourself aware of how to spot them.
UX Designer and UI Designer are two vastly different roles and a single person should not be hired to be responsible for both. There, I said it! STOP THROWING ROCKS! PLEASE! Let me explain. For the past two years, I have worked at two different startups in the role of Lead UX/UI Designer. I have also […]